Today on the Scroll: Haiti victims leave home without American Express; subsidy status quo rattled by Canada Periodical Fund; and learning to be a grown-up with Vice.

The Globe Ad Fail [Fagstein]: The new definition of disaster capitalism snapped by Montreal blogger Steve Faguy — unfortunate juxtaposition of news stories and advertising aren’t just for websites anymore, as American Express Canada find their “Tired of standing in liiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiine?” vacation advert snaking around Globe and Mail stories about the Haiti earthquake: “Making fun of standing in line is cute anywhere in a newspaper except next to a picture of starving Haitians beating each other up for the necessities of life. And having an ad about vacation travel works everywhere except next to a piece on how the airport is congested at the most awful place on the planet right now.” And another one, involving the Haiti headline “Struggles to get food, find shelter and survive” above a Lexus slogan, “TOTAL FREEDOM MAY BE THE GREATEST LUXURY OF ALL.”

New rules ‘a big, bit hit’ to Canadian magazines [Globe and Mail]: Report on new Canada Periodical Fund favouring subsidies for print media about agriculture over small literary journals — also pointing out that Maclean’s and Chatelaine, recipients of considerable government assistance for owner Rogers Media, have each been deprived of a million bucks a year each under new rules capping the maximum annual assistance at $1.5 million.

With New CNN Partnership, Vice ‘Grows Up’ [New York Daily Intel]: Video dispatches from places like Liberia gradually replace obsession with hipster foibles, a transition articulately explained by co-publisher Shane Smith: “I’m an old fat man, and I don’t give a shit about shoes and denim anymore. I give a shit about what the fuck’s happening.”

… and more all day @mondoville and dailystream@mondoville.com.