The front page story from the Thursday Toronto Sun, about a 24-year-old from Etobicoke who felt scammed by a reality show designed to teach her how to save cash — only to end up with none of the promised payment after a series of humility-inducing stunts a la Paris Hilton’s The Simple Life — mentioned that Kezia Laird was tipped off to the Craigslist casting call by her mother. “And I felt guilty because I got her into it,” explained Sherrie Lea, curiously described a 45-year-old rock singer. And mom once generated her share of attention — via a rhythmic remake of Sade’s “No Ordinary Love” that earned its share of Canadian radio airplay, and a track co-written by Bryan Adams appeared on a Women and Songs compilation album. Her more recent fame was a little more complex, as chronicled in the 2006 book Marilyn Monroe Returns: The Healing of a Soul, leading to interviews with the likes of Geraldo Rivera and a BBC documentary crew that drove her to (re-)visit Niagara Falls. Sherrie’s psychiatrist Adrian Finklestein described how, over an eight-year treatment, he was sold on the reincarnation “with evidence of biometric similarities between the two women, including facial bone structure, handwriting, voice pattern, and personality quirks.” Conveniently, she was born 11 months after Norma Jeane’s candle in the wind blew out in August 1962. Coinciding with her makeup artist offspring Kezia’s story, a new YouTube video from Sherrie explains their reason for contacting Sun columnist Mike Strobel to expose the Princess reality show debacle: “It isn’t that it’s front page news when we know there are a lot of horrific stories out there,” she explains. “It’s the dawning of a new age where we’re going to stick up with each other and fight corporations.” She also implicates Nick Fiourucci of Hi-Bias Records — producer of the Sade cover — for ripping her off. “The reason he gets away with it is because I’ve done nothing, and nobody has done anything about it. Well, this is where it stops, and this is the story of my daughter’s case.”